Some extra online marketing tools that could really benefit my store would be:
1. Collaborating with bloggers in the industry of fashion to work out a way that they can review my products or store in one of their blog posts. Doing this will give my store a lot more attention from people, and if it's a good review it would be more likely for people to want to check it out and shop from it.
2. Giving free times away to Instagram influencers. Giving out free products for people who have a lot of followers on Instagram would have them post picture of it, and advertise my store and products. This marketing tool is really great to appeal to a specific customer who follows a certain page for a reason.
3. Starting a YouTube channel. I already started one I believe it's a really good tool to show off products and review it yourself. It's free, and gives a lot of advertising as you get more subscribers. YouTube can also open a lot of doors for different business ventures and a lot of collaborations.
4. Doing a giveaway. It can be done on a blog, on Twitter, Facebook, YouTube or anything else. It gets people excited to win free stuff, and you get back a lot of promotion as people would have to spread the word to get a chance to win the products. I see it a lot on Twitter as a retweet is your raffle ticket for the prize.
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