Week 10A

I feel that email marketing is really good for almost all businesses. I already have done some of my own research on it on the past, and plan to sign up for one when my business is up and running. It's good to email potential customers or prior customers to get to come back to buy more products off your store. It's really good to keep your customers with any new products or discounts that your store is having. I've done some research as seen that more often than not a customer will start buying items after 2-3 emails. I believe that because of that emails should be sent out at least twice a week. I'm signed up to a few businesses emails and some email everyday. Gucci for example emails me everyday with any new items or new ad/fashion show that they have. It helps the consumer keep that brand in mind, and builds a lot of brand recognition. I believe sme businesses do need more mailing than others. For example a carpet cleaning business won't need to email a customer every week since carpets don't need to be cleaned that often, but a retail store might want to email often because people are always looking to buy stuff.

In the fashion business email marketing is really powerful as a simple email might trigger a buy from a customer if they see a new item that might interest them. We all get those emails from website we signed up with their latest apparel items and so on. It also helps the customer feel wanted if they're getting personal emails by the business, and helps the customer not forget about your store and business.

Kendall
Jamal
Luellen